Kevin C. Desouza & Kendra L. Smith, Arizona State University
Originally appeared in Public Sector Digest
Imagine you are a city employee thinking of new ways to create goodwill between your city police department and citizens. Would you create a series of in-person meet-and-greets between the police department and the community or would you go to social media and create a hashtag for citizens to freely comment on why they love the police department and post pictures? Would you do both?